2 February 2017
Every year since 2012, MarkLives has been polling South Africa’s top agency leaders to find out what they think of their competitors, whom they see as effective managers and great creative leaders, and where they believe their future competition is likely to come from.
In this poll, the VML and Y&R Africa Group has been named the ‘One To Watch In Cape Town’.
In mid-2016, the South African operations of the Y&R network — including advertising agency Y&R South Africa, digital agency NATIVE VML and shopper agency Labstore South Africa — were integrated under a single management team. NATIVE VML co-founder and CEO, Jason Xenopoulos, took on the role of group CEO. The move has sparked significant interest in the industry and marks an end to the siloed approach taken by many agency networks when it comes to integrating their agency offerings.
Thank you to our industry peers and Marklives for this humbling accolade!