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About Us

We aim to challenge and reinvent; to find more effective ways of making our clients’ brands move their customers. And to do so in a manner that is differentiated for their brand while being relevant to their specific customer. We aim to Resist the Usual. This is not difference for difference sake; that way lies gimmickry and short-termism. This is difference and relevance, the cornerstone of successful brand building. We use the power of insights, ideas and impact to deliver work that’s impossible to ignore. This binds us. This fires us up. This is who we are.
Margit_June2014

This Month’s YRK Resist The Usual Award Goes To…

Thanks For Being Passionate, Ambitious & Fearless!

2 days ago
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Creating The Best Shopper Marketing Experiences

Interview With Michelle Van Trotsenburg

2 days ago
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And 2nd place Colgate Slimsoft Lunch Specials/ Signature Dish/Set Menu

 

 

 

 

 

 

 

And 2nd place Colgate Slimsoft Lunch Specials/ Signature Dish/Set Menu              

2 days ago

Plus 2nd place in Experiential for Joburg Zoo/Night Tour ‘See what comes out at Night’

 

 

 

 

 

 

 

Plus 2nd place in Experiential for Joburg Zoo/Night Tour ‘See what comes out at Night’     …

2 days ago

Ad Of The Month 2nd place (Print): Xtra Space ‘Inheritance/ Indiana/ Twins/Rocker’!

 

 

 

 

 

 

 

Ad Of The Month 2nd place (Print): Xtra Space ‘Inheritance/ Indiana/ Twins/Rocker’!           …

5 days ago
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#BlackFriday

YRK Shows Support

5 days ago
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Bringing ‘Resist the Usual’ to Life

The CD’s on our Global Creative Board Shows Us How

9 days ago
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Let’s De-stress!

Jozi Staff Treated To Massages

9 days ago
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21 Questions With Kevin Scoble

Getting to know who we work with…

26 days ago
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Y&R SA’s Jozi Hosts Ad Of The Month

Interview With Graham Lang

27 days ago
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Y&R wins first place in ‘Out Of Home’ at May Ad of The Month for Joburg Zoo ‘Anaconda’

 

 

 

 

 

 

 

Y&R wins first place in ‘Out Of Home’ at May Ad of The Month for Joburg Zoo …

29 days ago